GumGum offer advertisers ads that stick. Ads are served in line with content that users are actively focused on.
Bauer Media support the In-Image format.
Using image recognition technology, we deliver targeted placements as contextual overlays on top of related editorial pictures.
Please supply art assets and creative direction.
For responsive units, please supply the order in which elements should drop off for smaller ad sizes. One element can be up to 100 pixels high.
Creative must be delivered at least 15 working days prior to campaign go live date.
PSD’s that include layered assets must be supplied separately.
Creative will be ad served by GumGum. Click and impression tracking can be supplied.
All rich media ads are subject to testing.