Bauer Media has announced a new magazine has joined its stable of leading women’s heartland brands. The award-winning Take 5 brand will now release a new bumper monthly edition – the first real life launch in Australia for 20 years.
The monthly edition of Take 5 is in response to overwhelming consumer demand and will be published in addition to the weekly title. “Our readers have told us that they want more real life stories and puzzles and research indicates a strong appetite for another magazine in the market, so that’s what we’re delivering.” said Take 5 Editor, Paul Merrill. “The monthly edition is packed with more real life stories than any other magazine in Australia”.
Take 5’s signature first-person-narrative stories and abundance of prizes and puzzles has delivered enviable audience advocacy and a cross-platform weekly readership of over 731,000*. This success, coupled with prestigious industry awards such as Magazine of the Year** for two years running, has led to substantial brand extensions in 2018 including a new weekly Take 5 Ripper Real Life podcast, an online dating service, Take 5 Dating and a weekly newsletter.
The 84-page Take 5 monthly is produced by the same team that put out the weekly edition and will deliver even more fashion, travel, food, health, and short stories as well as puzzle prizes worth over $32,000.
May 2018’s Take 5 issue is priced at $4.99 and available now at supermarkets and news agencies.
*Roy Morgan cross-platform Readership Figures, December 2017
**AMA Awards 2016, Mumbrella Publish Awards 2017