WhichCar is the ultimate new-car comparison site, designed to cut through the jargon to offer Australian consumers honest, easy-to-understand and authentic information to make their new car purchase a wise one. With reviews sourced from three of Australia’s most trusted motoring brands, Wheels, MOTOR and 4X4 Australia, and lifestyle content supported by Bauer Media’s women’s network, including the Australian Women’s Weekly, Cosmopolitan, and Australian Gourmet Traveller, WhichCar is a unique platform in the new car landscape.

Digital Audience
Social Connections

About the Audience

*Print & Cross Platform - Source: Roy Morgan, December 2018
*Digital - Source: Nielsen Digital Content Ratings, February 2019. People 2+

GoldStar Cars

Gold Star Cars has proven one of WhichCar’s most popular features; our team of experts hand-picking the best cars in each class and then letting the numbers do the work, providing readers with an objective verdict on which cars are cheapest to buy and run.

Get in touch

Get in touch

Email: advertising@bauer-media.com.au