Google Pixel 2

Bauer Media’s insight-led brand entertainment and storytelling division Story54 launches an integrated campaign for the Google Pixel 2 in collaboration with Virgin Australia Melbourne Fashion Festival (VAMFF).

The Fashioneers debuted at Australia’s largest fashion event, VAMFF, via experiential activations, influencer engagement, multi-channel content across print digital and social, culminating at the Elle and Harper’s BAZAAR VAMFF runway shows in Melbourne.

 


Multi-channel content

The Fashioneers were featured within the March issue of Elle and digital content produced throughout the VAMFF season.


Trailblazers

An exhibition of the portraits were on display throughout the course of VAMFF in partnership with Google.