Introducing The Luxurians Network, Bauer's premium brands with the most deeply engaged luxury audiences in Australia across Gourmet Traveller, belle, ELLE, and Harper's BAZAAR. 81% of luxury advertisers say Bauer is the luxury media provider of choice.
Download the Luxury Trend Forecast White Paper.
Our portfolio of luxury brands gives us an intimate connection with audiences, delivering deeper engagement and effectiveness for our advertisers.
Readership results are in and our luxury print portfolio is up 33% versus last year. Our fashion titles ELLE and Harper's BAZAAR are up 58% and 20% respectively, whilst Gourmet Traveller has also experienced a 47% uplift. Source: Roy Morgan Readership Jan 19 – Dec 19
It’s because of our audience’s deep engagement with brands, that we are able to deliver results for our advertisers.
This campaign for Estee Lauder x Harper’s BAZAAR delivered an average dwell time of 4 minutes, 21 seconds and over 135,000 video views.
Story54 delivers impactful events that generate high engagement with the Luxurian Network.
Story54 works with advertisers and our Luxurian Network brands to create premium advertising solutions for any brief.
See what we did for Bendigo Gallery's Balenciaga exhibition.